How can I start my own fashion line in a way that would require the least initial investment?

-
Your brand image is going to be the most important thing in the beginning.

If you are really start from scratch, here are steps to take:
 
  1. Find your target market guys or girls? hipster, classy, skater, etc.?                                                                                                                              
  2. Research your competition Find what is trending currently and how you can either disrupt their ideas with something new, or fit in with better pricing, quality, etc. It is also important to see what kind of material they are using.                                                                                                                                                
  3. The Material you use is equally as important as the design.                                                                                                                                                                                                                                                
  4. Sketch your designs You can also hire someone to do this. My recommendation would be to find the nearest art school and either find someone with the same vision as you to join your company, or just pay someone. You’d be surprised how many college kids are looking to make money with their skills. Plus you get to help them build their portfolio.                                                                    
  5. Create a website Your digital presence is incredibly important as a startup fashion brand. Create a stunning instagram account and even start a blog detailing your journey in starting the brand. This will help with SEO as well. If you’ve gotten this far, it will absolutely be a good idea to incorporate your company as an official LLC. or Corporation. I’d recommend going for an LLC. since it will offer you the protection you need, and is really the most simple.                                                                                                                      
  6. Contact suppliers
  First source your materials.Then coordinate with a tailor (or ideally a textile mill) to have your fabrics and designs sent to them.
 
Again your brand is everything. This is also probably where you will spend a majority of your money, so don’t try to cut corners! Host parties, hire beautiful people, and seriously keep your social media on point. Fashion brands are definitely one of the most difficult businesses because there is little guarantee of success. Do your best to leverage your existing network, and put a tremendous amount of energy into expanding that network by attending as many fashion related events as you possible can.

Comments

Post a Comment

Popular posts from this blog

Wholesale Clothing Supplier: How to Find the Perfect One?

-
If you are looking to wholesale clothing online with your dropshipping business pay heed to the following steps and you will be on track to having a successful business. So let’s get started with the basics: domestic or overseas wholesale clothing supplier?   Domestic vs Overseas The first question everyone needs to answer is whether you want your wholesale clothing suppliers to be domestic or from overseas. Of course, both have their advantages and disadvantages. It will boil down to your personal preference, the products you’re selling, or your own values. Take care to research the quality standards for wholesale clothing suppliers at home and abroad to decide which is the best option for your business.   Advantages and disadvantages of domestic wholesale clothing suppliers Let’s start with the advantages of using a domestic wholesale clothing supplier. Because they are located domestically, the shipping time will be significantly shorter. Communication will be easier because
Read more

Difference between Single Jersey and Double Jersey Fabric

-
Image
Single Jersey Fabric: Single jersey is weft knitted fabric which is formed by one set of needles. Single jersey is the mostly used for making T-shirts in textile.  In single jersey face side and back side appearance is different. This fabric is much warm, flexible, stretchy, and wear to comfort therefore get popularity.   Double Jersey Fabric: Double jersey is weft knitted fabric which is formed by two sets of needles. Double jersey fabric is almost similar to the single jersey fabric but in double jersey face and back side appearance is same.   Difference between Single Jersey Fabric and Double Jersey Fabric: S/L Subject Single Jersey Fabric Double Jersey Fabric 1 Number of needle used Normally single jersey fabric is formed by one set of needles. But in rib fabric is produced by two sets of needles. 2 Appearance In single jersey face side and back side appearance is different. In double jersey face and back side appearance is same. 3 Curling tendency Single jersey fa
Read more

What to ask when contacting a manufacturer for the first time?

-
Before start selling your collection you need to  find a manufacturer . The first reason is that you need to know that your quality standards are met and that the sales samples will look like the products you will sell. Secondly you need the cost estimations from your intended manufacturer. Costs vary from factory to factory, and you need to be on top of your price calculations and business model before kicking off.   Finding a good manufacturer  is a big and important challenge for an apparel company. As mentioned, there are many ways to find factories; trade shows, online, contacts, branch organizations, etc. But it can be really tough finding a factory that suits your needs in terms of communication, quality, and delivery.     Recommendations are of course extremely valuable, and if you already have  found a good manufacturer  make sure to nurture that relationship. Don’t push them and treat them like crap thinking that you easily can replace them with another factory. You can’
Read more